THE FUSE

Louis Vuitton men’s creative director and polymath Pharrell Williams presented the brand’s S/S 2027 collection yesterday evening (23 June 2026), against scenography also designed by himself. The enormous construction – which stood at eight-metres high and over 37-metres wide – was conceived to look like a tidal wave, and featured real water provided by the Eau de Paris corporation, which manages the city’s aquatic network. Following the show, the water will be discharged into Paris’s famous sewer-system, in a closed circuit. Cascading into pools of water evocative of a beach, it gently misted guests who watched on in the still warm evening sunshine.