Geoff Keighley Talks Game Awards: ‘Lots Of Games Get Sold’

Kotaku | 09.12.2025 20:45
The Game Awards just keeps getting bigger and bigger. While viewers sometimes complain about the marathon runtime and nitpick every game announcement trailer they don’t care about, Geoff Keighley’s year-end showcase has become the closest thing we still have to an old-school E3 marketing extravaganza. In the face of annual criticism about not putting the focus exclusively on the awards part of the ceremony, the host recently explained why his show is as much about recognizing art as it is about revealing big game announcements.