Social Media Was Never Really About Connecting With Friends
Psychology Today | 18.06.2026 20:45
When social media platforms first emerged, they were pitched as tools for connection—as a way to stay in touch with friends, share photos, and keep up with people you'd otherwise lose track of. Unfortunately, that framing was always a little optimistic. Two decades in, the evidence is clear: Social media is less about connection and more about influence (Guadagno, 2025). And nowhere is that more visible than in politics.
