Led by Donkeys

Design Indaba | 11.06.2026 18:52
At Design Indaba’s 25th Edition, British political art collective Led By Donkeys delivered a captivating and entertaining talk to demonstrate how design can become a powerful tool for activism. Formed during the height of the Brexit crisis in the United Kingdom, the anonymous group began as a guerrilla poster campaign exposing contradictions, broken promises and public statements made by pro-Brexit politicians. What started as a late-night act of protest quickly evolved an influential political communication movement.