Tyla Signs Major Global Deal with Roc Nation
OkMzansi | 02.07.2026 14:55
South African award-winning star Tyla has reached another exciting milestone in her fast-growing international career after officially signing a new multi-million-dollar global management and partnership deal with Jay-Z’s entertainment company, Roc Nation.
The Grammy-winning singer continues to make South Africa proud as she expands her global presence. This latest achievement comes after the conclusion of her previous contract with Epic Records, which she chose not to renew.
Roc Nation is one of the world’s leading entertainment and sports management companies. Founded by rapper and entrepreneur JAY-Z in 2008, the company represents and manages some of the biggest names in music, including Rihanna, Alicia Keys, Megan Thee Stallion and J Balvin.
The announcement of Tyla joining the Roc Nation family was made in spectacular fashion. Her arrival was celebrated with a major digital takeover in New York City’s famous Times Square, marking the beginning of what many believe will be another exciting chapter in her already impressive career.
The partnership is expected to open even more international opportunities for the South African star, who has continued to win fans around the world with her unique sound and standout performances.
As the excitement around her new deal continues to grow, Tyla is also preparing to take on one of the biggest music festivals in the world.
Tyla is set to perform at Afro Nation Portugal 2026, where she is one of the festival’s main headliners. Afro Nation has become one of the most sought-after festival stages for African artists, attracting thousands of music lovers from across the globe every year.
The three-day festival will take place at Praia da Rocha beach in Portimão, Portugal, from July 3 to July 5, 2026. Tyla will share the stage with other global superstars, including Burna Boy, Wizkid, Asake, Gunna and Kehlani.
Afro Nation is the world’s biggest Afrobeats and urban music beach festival. Founded in 2019 to unite the African diaspora, the multi-day event celebrates Black culture through music, food and fashion while showcasing some of the biggest names in Afrobeats, Amapiano, Dancehall and R&B.
With a new multi-million-dollar partnership under Roc Nation and another major international performance on the horizon, Tyla continues to prove why she is one of South Africa’s biggest global success stories. Her latest achievements are another sign that her career is reaching even greater heights, with fans eagerly waiting to see what she accomplishes next.
