Direct-to-Consumer Sales: Setting Up a Successful Farm Stall or Online Store
Farmers Magazine | 27.01.2026 12:57
Direct-to-consumer sales offer farmers in South Africa an opportunity to increase profits, build brand recognition, and connect with local communities. By selling produce, value-added products, or artisanal goods directly, farmers can capture the full retail price instead of relying on intermediaries. Setting up a farm stall or online store requires careful planning, marketing, and compliance with food safety standards.
