Ubisoft Is Having A Pretty Enormous Sale Right Now

Kotaku | 03.03.2026 05:31
It’s kind of hard to see the massive discounts on Ubisoft games on Steam this week and not think: fire sale! The company’s stock price took a head-first dive in January after its latest botched attempt at “restructuring,” and incredibly it’s yet to show any signs of recovery. Share prices today are the same as they were on the day of that January 22 crash, leaving the company worth less than a twentieth of its value in 2018. Things are bad. So presumably there’s hope that knocking half the price off of last year’s Assassin’s Creed Shadows might at least keep the lights on.