THE FUSE

Celebrity wealth is easy to misunderstand because it looks loud from the outside. The headlines tend to chase spectacle: the tour gross, the red carpet, the mansion, the viral moment that makes everyone remember who is running pop culture this week. What rarely gets the same attention is the quieter work that creates the real separation, the years spent building companies that can earn without constant visibility, the discipline of keeping rights in house, and the habit of treating fame as a distribution channel rather than the product itself.