AI and defamation: Where does the responsibility lie?
bizcommunity | 24.02.2026 22:05
The rise of generative AI has led to a growing number of lawsuits stemming from false outputs that can damage a person’s reputation. Generative AI can produce defamatory content directly, or it can be used to create misleading impressions, such as deepfakes. In South African law, any harm to a person’s reputation or dignity gives rise to a potential legal claim.
