THE FUSE

The concept of caring for your own virtual pet was once seen as a fad, following the explosion in popularity and later decline in interest for Tamagotchi upon its initial debut in the late 1990s. Instead, Y2K nostalgia and new iterations of the toy have pushed the creatures back into the public consciousness. As more companies seek to create virtual pets of their own and Tamagotchi creators Bandai push out new designs and updated editions to keep up with demand, Tamagotchi Ring might just be the most unique (and smallest) version to date, designed to bridge the gap between style and functionality.