Prestige Digital | 14.07.2026 16:32Peers and Fisher understood something early that many optometry practices still miss: independent eyewear rarely announces itself. It arrives quietly, on the face of someone who looks entirely themselves, and only later do you notice you have never seen those frames anywhere else. That quiet distinction is what drew Michelle Pencharz and Shana Cohen across the world and back. It is what now sits in a display cabinet in Dunkeld West, waiting for the right person to try it on.