THE FUSE

The film world is in the thick of IMAX fever. With Christopher Nolan's The Odyssey selling out the company's exclusive screens months in advance, debates around aspect ratios, film gauges and frame rates have thrust themselves to the forefront of the proverbial watercooler. But for your average moviegoer, the newfound cultural obsession with film formatting may come as a surprise. Why, for instance, are some fans flying across the world just to see a 70mm screening of the latest blockbuster? Moreover, why are IMAX tickets so exclusive, and are they really worth the added wait time and price tag?