How ITV is planning to 'blow Gary Lineker-less BBC out of the water' with 2026 World Cup coverage with Roy Keane & Gary Neville set to sign up as pundits

ITV plans to take advantage of the BBC's cut-price coverage to win the battle of the broadcasters at this summer's World Cup. While the BBC will not have a studio in North America for the group stage, their rivals have decided to base themselves in the heart of New York from the outset, and they plan to have an all-star cast of pundits to 'blow their competitors out of the water'.