The Serpente Lamp Celebrates 60 Years in a Bold Shade of Orange
Design Milk | 07.01.2026 23:00
In the 1950s, Elio Martinelli faced a pivotal decision: to take over his father Plinio’s electrical shop following his untimely death, or to pursue a different creative path. Choosing the former, Martinelli transformed the business into what would become Martinelli Luce, channeling his creativity into innovative lighting design. In 1965, he introduced Serpente, a lamp that was groundbreaking for its fluid form and experimental production methods. Sixty years later, the iconic design marks its anniversary in an energetic new shade of orange in the Serpente 60 edition.
