This Meal Delivery Service Just Doubled Its Black Friday Offer for New Year’s

Not to brag, but I have a pretty good track record of making and keeping New Year’s resolutions that benefit either my health or the planet’s (and sometimes both). A decade ago I resolved to start flossing using floss picks, and the following year I switched to string floss to reduce my intake of single-use plastic. And in 2021 I started composting. I haven’t totally settled on my New Year’s resolution for 2026, but I think it will have something to do with meal planning. Figuring out healthy and satisfying meals that fit my dietary preferences (vegetarian, endometriosis-friendly) takes a lot of energy, as does grocery shopping and cooking.

I’m considering going back to Purple Carrot, which I used earlier this year to stock my fridge with low-effort meals that were ready to go after a long day at work and the gym. I highly recommend, especially if you’ve never tried it before because new Purple Carrot customers can take $200 off their first eight orders with code GROW200, which essentially works out to getting two free meals per week.

Purple Carrot is an exclusively vegan meal delivery service — one of few in the increasingly crowded delivery meal space. It offers meat-free, plant-based dishes for breakfast, lunch, and dinner via meal kits that can come together in as little as 20 minutes, as well as ready-made meals that heat up in the microwave in just two minutes. (Yes, there are desserts, too!) Customers can also shop for vegan grocery items like snacks, cereal, pistachio milk, and plant-based yogurt and cream cheese.

When you sign up, you’ll select whether you want meal kits, ready-made meals, or a mix, as well as how many meals your box will contain each week. You can also choose to focus on high-protein meals, gluten-free meals, or recipes that require little prep. But don’t worry — you’re not locked into those decisions forever. While Purple Carrot automatically selects meals it thinks you’ll like based on those preferences, you can browse the menu each week and lock in your own choices. And if your schedule changes, it’s easy to flex up or down the number of meals you’ll receive.

I’d recommend signing up for Purple Carrot regardless of your dietary preferences because the meals are downright delicious. I’ve enjoyed many of the ready-made meals, like the Vibrant Falafel Bowl and the General Tso’s Bowl with shiitake protein, and I’m intrigued by the new meal kits they’ve added, from Mediterranean Mafaldine to Smoky Lentil Stew. Plus, I’ve been tracking Purple Carrot deals for a while now, and this New Year’s sale is one of the better signup offers I’ve seen. With code GROW200, you can save $200 across your first eight boxes (minimum order $78), which doubles the discount they offered for Black Friday. Which means if you sign up now, you’ll be set with the bulk of your meal planning past Presidents Day — and that sounds like a huge relief to me.

Sign up: Purple Carrot, from $53