The Strategy Behind Lulu Local: Turning Local Gifting Into a Thoughtful Business
StartUp Magazine | 17.08.2026 16:30
The Strategy Behind Lulu Local: Turning Local Gifting Into a Thoughtful Business. Lulu Local began with a simple observation: gifting could be about more than putting products into a box. There was an opportunity to create meaningful connections through carefully selected local products, while giving customers and businesses an alternative to generic gifting.
