Pavilions, installations and activations: auto makers maintain a high profile at Milan Design Week

Wallpaper | 30.04.2026 22:47
These days, like never before, Milan Design Week finds itself as a creative focal point for a number of different industries, not just furniture and interiors. The irresistible draw of pure, concentrated creativity – and the eyes, lenses and social media accounts of the world’s media and content creators – ensure that making a Milanese splash is a PR no-brainer, bolstering the connection between creativity and commerce in as direct a way as possible.