From Backyard Harvests to Makro Shelves: The Quiet Rise of All Day Jam
StartUp Magazine | 08.01.2026 14:30
From Backyard Harvests to Makro Shelves: The Quiet Rise of All Day Jam. All Day Jam did not begin with market research reports or glossy packaging mockups. It began with a grandmother’s kitchen, a lesson passed down by hand, and a young man from Orange Farm paying close attention. Gontse Selaocoe, also known as Pantsula La Jam, took a simple family skill and transformed it into a growing food manufacturing brand rooted in farming, quality, and service.
