TechCabal | 10.12.2025 14:45
Now and then, companies roll out AI updates, and you hear about the promise of AI and its innovative use cases—from perfect customer personalisation to fluid email marketing flows. But when you try to use AI for your company’s projects, you’re stuck in pilot phases, struggling to deliver real value, and experiencing difficulty rolling its use out more widely in the organisation. And while you understood AI to be cost-efficient, the cost-benefit ratio is not clear because you’re struggling to achieve real value.
