Castle Milk Stout gives African clan names a new voice in sign language

African Insider | 10.09.2026 00:33
In a campaign that brings together cultural heritage, inclusion and linguistic innovation, the stout brand has partnered with SASL specialist Mmatlou Moloto to create what are believed to be the world’s first formally recognised sign language representations of traditional African clan names: “Zulu”, “Mashile”, “Matsebula”, “Seate”, “Dladla”, “Tshirimbula”, and “Nkuna”.