Psychology Today | 21.01.2026 01:27
We live in a paradox. Never before has humanity had access to more information, faster. Yet our decisions, from what we eat to whom we vote for, what we watch and who we date, remain stubbornly resistant to facts alone. Public health campaigns armed with statistics fail to shift behavior. Climate science, however substantive, struggles to ignite action. Heavy economic data rarely changes minds about policy. The uncomfortable truth? We are not the rational creatures we pretend to be.
