Insta360 Shows No Mercy on X5, 360° 8K Action Cam Now Selling for Less Than Basic Action Cams

Kotaku | 25.11.2025 19:55
Insta360 has stolen market share from GoPro and DJI in recent years as it transformed from an upstart challenger into the definitive action camera brand that content creators and adventure people reach for first. It’s been the combination of innovative 360-degree capture, AI-powered editing and useful features like the invisible selfie stick effect that positioned Insta360 as the company pushing boundaries while established competitors iterated incrementally.