Adobe’s ‘natural look’ camera app embraces generative AI
The Verge | 20.07.2026 23:00
Adobe’s experimental camera app has taken an unexpected turn. After Project Indigo was launched last year to provide a “more natural (SLR-like) look” for iPhone photography, the Indigo camera app is now being updated with a suite of generative AI tools. And the change doesn’t rely upon Adobe’s own Firefly AI models.
