Lego is trying to make tech invisible with Smart Play
Engadget | 09.01.2026 20:00
Probably my favorite thing about the Lego Smart Play system unveiled this week at CES is that it was designed for kids, first and foremost. In the past 10 years or so, Lego has increasingly courted an older audience with more expensive and elaborate sets. But when it was time to bring more advanced technology to Lego, the idea right from the beginning was more social and interactive play.
