How Nosso Sunflower Oil Became a Symbol of Township Entrepreneurship
StartUp Magazine | 12.12.2025 18:30
How Nosso Sunflower Oil Became a Symbol of Township Entrepreneurship. When Calab Baloyi lost his job during the Covid19 pandemic, he faced the same uncertainty that gripped millions across South Africa. But instead of accepting defeat, he planted a seed. Literally. That seed would eventually grow into Nosso Sunflower Oil, a township based food processing company producing organic sunflower oil in Orange Farm. His journey offers powerful lessons on building a brand with purpose, fighting through adversity, and creating value in places often overlooked by the mainstream economy.
