A Better Strategy for Location-Based Advertising Harvard Business | 31.03.2026 19:15 New research finds that ad effectiveness depends on more than just how close a consumer is to your storeāit matters how close they are to your rival.Read more RELATED STORIES ‘Isitha Sabantu’: The new frontier for anti-colonial theatre Books and Arts Barnard to skipper Warwickshire in all formats Cricket Rescuers find cat abandoned in carrier: the tear-soaked note is... Animals The transatlantic slave trade is the gravest crime against humanity –... Books and Arts Surrey sign spinner Chahar for Championship run-in Cricket Ben Stokes hopes state school cricket competition will smash stereotypes Cricket Earthquake Safety Tips Building Codes Emergency Kits Survival Strategies Animals Police dog stops dead at a car: what's inside the boot brings down a... Animals 5 Laugh-Out-Loud Funny Early Readers and Beginner Chapter Books Books and Arts Amazon driver from West Yorks caught stealing cats, in shocking CCTV... Animals Durban secures R1.9bn boost for Africa’s first superyacht hub Travel 10 Rental Car Hacks That Can Save You a Fortune Travel