I am Helping 500 Small Businesses Reach 1 Million People Each in 2026

No, this is not a coaching program or anything like that

David O.

5 min read

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Just now

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It took me a long time to come up with a worthy goal for the new year.

After thinking about it for a long time, I decided to give something that only mid-size and big businesses could afford to small businesses.

It is a small tactical advantage, and I am not sure how long this loophole will hold. But anybody, any business, can reach a million people in 2026, regardless of follower count.

And there are two main reasons for this:

1. Social media is now interest media. Which means your content is no longer distributed by your follower count
2. The world has fragmented, and each person now has specific interests to match their use of each social media platform. Meaning that there is less concentration in one place

Social media for business is a game of David and Goliath. And there hasn’t been a more favourable time for the little David.

I want to show you how small businesses and creators can win BIG on organic social media.

The Most Important Secret of Social Media