Design Indaba | 24.07.2026 18:28
In the pursuit of a more sustainable fashion industry, manufactures are searching for cleaner alternatives to one of the most energy intensive and resource depleting stages in the fashion supply chain - the textile dying process. Although every garment begins with fibre, its colour often comes at an enormous environmental cost. Conventional textile dyeing consumes vast quantities of water, relies heavily on petrochemical-based synthetic dyes and generates an estimated 20% of the world's industrial wastewater. Oxman, New York-based design and technology company, responds to the challenge with an experimental project that considers ‘what if fabrics could grow their own colour?’.
