South Africa's billionaire Levy brothers wrote down $33 million on Cell C and are now selling down their stake

Billionaires Africa | 21.05.2026 22:49
Brett and Mark Levy built Blue Label Telecoms from a car boot operation selling prepaid airtime vouchers in Johannesburg in the early 2000s into one of South Africa's most distinctive listed technology businesses. Their R5.5 billion bet on Cell C, made in 2017, nearly destroyed everything they had built. They are now ready to talk about it, and they are also ready to sell.