Scandinavian Style Took Over the U.S. Is Scandinavian Fitness Next?
Self Magazine | 01.12.2025 20:30
In recent years, Scandinavian style has dominated the U.S. market. The worlds of fashion and interior design frequently feature its core tenets: soothing neutrals, sleek silhouettes, and understated ensembles that still feel chic. While it may seem as though loose trousers, cable-knit sweaters, and long wool coats are now decidedly American wardrobe staples, each of these fashion trends have roots in Nordic countries. Now, it appears that Scandinavian fitness may be poised to have a similar influence.
